Education
- Dra. (Bachelor of Management), Universitas Islam Indonesia
- M.Si (Master of Science in Management), Universitas Airlangga
- Dr. (Doctor), Universitas Islam Indonesia
Certification
- Sertifikat Pendidik
- Sertifikat SAP – Enterprise Resources Planning
- Sertifikat SAP – Business Processes Sales Order Management
- Sertifikat Audit Mutu
- Sertifikat Effective Social Media Marketing (Markplus Institute Advancing Competencies)
- Operational Marketer in Sales, 2017-2023, Indonesian Professional Certification Authority (BNSP)
Honors, awards, grants
Data not available (updating in progress)
Selected key responsibilities
- Sekretaris Program Pasca-sarjana FE UII, Pascasarjana Ilmu Ekonomi FE UII, 2010 s/d 2014
- Ketua Penjaminan Sistem Mutu, Fakultas Ekonomi Universitas Islam Indonesia, 2006 s/d 2010
- Wakil Direktur Bidang II Program Doktor Ilmu Ekonomi Universitas Islam Indonesia, Program Doktor Ilmu Ekonomi Universitas Islam Indonesia, 2001 s/d 2006
- Ketua Jurusan Manajemen, Fakultas Ekonomi Universitas Islam Indonesia, 1998 s/d 2001
- Sekretaris Jurusan Manajemen Fakultas Ekonomi Universitas Islam Indonesia, 1993 s/d 1998
Membership of association and professional bodies
- Forum Manajemen Indonesia
- Indonesia Marketing Association (IMA) Chapter Sleman
Available for contact via:
Telephone
(+62) 274 881546
Address
Ace Partadiredja Building,
FBE UII Condongcatur Campus,
Jl. Pawirokuat, Ring Road Utara,
Condongcatur, Depok, Sleman,
Yogyakarta 55584 Indonesia
Find out more:
Research interests
- Electronic Commerce
- Social Media Marketing
- Consumer Behavior
Selected publications
Journals
- Pengaruh Respon Positif Advertising Instagram Feed Terhadap Niat Pembelian Konsume
- Pengaruh Advertising Disclosure dan Sumber Kredibilitas Influencuer Tasya Farasya di Instagram Terhadap Niat Beli Konsumen
- Perspectives of Social Capital and Self-Determination on eWOM at Millennial Generation in Yogyakarta
- COVID-19 Pandemic and Adaptive Shopping Patterns: An Insight from Indonesian Consumers (https://www.scopus.com/record/display.uri?eid=2-s2.0-85108267839&origin=resultslist )
- Perspective of Social Capital and Self Determination e WOM at Millennial Generation in Yogyakarta (http://ojs.ijbe-research.com/index.php/IJBE/issue/view/17)
- The Influence of Kobe Bryant as an Endorser and Subjective Norms on Consumer Purchase Intentions for Nike Basketball Shoes(https://journal.unnes.ac.id/nju/index.php/jdm/article/view/41967)
- Analysis on the Effect of Instagram Use on Consumer Purchase Intensity
- Response of the Millennial Generation to Brand Communications on the Brand Equity of Social Media(http://buscompress.com/riber-6-s1.html)
- Effects of Social Media Marketing Communication on Generation Z Consumers’ Attitude in Yogyakarta(http://buscompress.com/riber-8-s4.html)
Conference Papers/Proceedings
Data not available (updating in progress)
Available for contact via:
Telephone
(+62) 274 881546
Address
Ace Partadiredja Building,
FBE UII Condongcatur Campus,
Jl. Pawirokuat, Ring Road Utara,
Condongcatur, Depok, Sleman,
Yogyakarta 55584 Indonesia
Find out more:
Selected teachings
- MANAJEMEN PEMASARAN
- PERILAKU KONSUMEN
- BUSINESS PROCESSES IN SALES ORDER MANAGEMENT
- ENTERPRISE RESOURCES PLANNING
- KOMUNIKASI PEMASARAN
Available for contact via:
Telephone
(+62) 274 881546
Address
Ace Partadiredja Building,
FBE UII Condongcatur Campus,
Jl. Pawirokuat, Ring Road Utara,
Condongcatur, Depok, Sleman,
Yogyakarta 55584 Indonesia
Find out more:
Selected topics (Bachelor thesis supervision)
- Pemasaran Digital
- Transformasi Digital
- Personalisasi dan Pengalaman Pelanggan
- Pemasaran Generasi Z dan Millennial
Available for contact via:
Telephone
(+62) 274 881546
Address
Ace Partadiredja Building,
FBE UII Condongcatur Campus,
Jl. Pawirokuat, Ring Road Utara,
Condongcatur, Depok, Sleman,
Yogyakarta 55584 Indonesia
Find out more:
Fakultas Bisnis dan Ekonomika
Universitas Islam Indonesia
Gedung Ace Partadiredja
Jl. Pawirokuat, Ring Road Utara, Condongcatur, Sleman, Daerah Istimewa Yogyakarta 55283
INDONESIA
Telepon: +62 274 881546
Faksimile: +62 274 882589
Email: fbe[at]uii.ac.id