Hanifa Nur Fadhilla, S.E., M.B.A.

Expertise

Marketing

Education

M.B.A. (Master of Business Administration), International Master of Business Administration (IMBA) National Chengchi University
S.E. (Sarjana Ekonomi), International Program Fakultas Bisnis dan Ekonomika Universitas Islam Indonesia

Journal

B Erlangga, HN Fadhilla. Upaya Peningkatan Penjualan Melalui Strategi Iklan Berbayar di Instagram Pada PT. Bela Berlian Mandiri. Jurnal Manajemen Pendidikan dan Ilmu Sains 5, 2279 – 2289, 2024
Achmad Kurniawan, Hanifa Nur Fadhilla. The Influences of Environmental Knowledge, Word of Mouth (WOM), Green Marketing, and Environmental Care Attitude on the Purchase Intention of Green Products (A Study on Generation Z in Yogyakarta). Eduvest-Journal of Universal Studies 4 (9), 7638-7654, 2024\
RRSM Prabawati, HN Fadhilla. E-WoM Information Influences ESQA Cosmetics Consumer Purchase Intention on TikTok Application. Jurnal Riset Manajemen 12 (2), 258-269, 2024
Wirawan, V., Fadhilla, H. N., Puspitaningrum, S. D., & Nurlaili, N. (2023). PLURALISME HUKUM WARIS DI INDONESIA DAN PRAKTIKNYA DALAM MANAJEMEN PERTANAHAN (SUATU PEMAHAMAN BAGI WARGA REWULU WETAN DESA SIDOKARTO). Martabe: Jurnal Pengabdian Kepada Masyarakat, 6(1), 218-226.
Fadhilla, H. N., & Astuti, M. E. (2022). The Influences of Green Packaging and Ecolabel Toward Green Purchase Intention. Journal of Business and Behavioural Entrepreneurship, 6(2), 30-36.
Fadhilla, H. N. (2023). The Influences of Asset Structure and Asset Growth Toward Capital Structure. Journal of Business and Behavioural Entrepreneurship, 7(1), 23-32.

Conference Paper

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Books

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Certification

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Grants and Awards

Favorite Lecturer Universitas Jenderal Achmad Yani 2023
Taiwan Ministry of Education Scholarship Program Awardee 2017

Association

Anggota Forum Manajemen Indonesia 2021 –
Badan Musyawarah Perhimpunan Pelajar Taiwan 2018 – 2019

Key Responsibilities

Pembina Himpunan Mahasiswa Manajemen Universitas Jenderal Achmad Yani (2021 – 2022)
Gugus Kendali Mutu Prodi Manajemen Universitas Jenderal Achmad Yani (2021 – 2022)
Pengendali Sistem Mutu Prodi dan Jurusan Manajemen Fakultas Bisnis dan Ekonomika Universitas Islam Indonesia 2023

Teaching

Matematika Ekonomi
Pemasaran Global
Etika Bisnis
Kewirausahaan
Inovasi dan Kreativitas Bisnis
Studi Kelayakan Bisnis
Statistika Dasar
Kepemimpinan
Ilmu dan Seni Manajemen
Bisnis Pengantar

Thesis Supervision

Pemasaran Digital
Perilaku Konsumen
Strategi Pemasaran
Green Marketing

Contact Me

Hanifa Nur Fadhilla, S.E., M.B.A.

Email: [email protected]